{"id":73,"date":"2015-08-05T10:43:24","date_gmt":"2015-08-05T09:43:24","guid":{"rendered":"https:\/\/www.diante.com\/media\/?page_id=73"},"modified":"2015-08-05T14:57:06","modified_gmt":"2015-08-05T13:57:06","slug":"what-we-can-do-for-you","status":"publish","type":"page","link":"https:\/\/www.diante.com\/media\/?page_id=73","title":{"rendered":"Advertising Options"},"content":{"rendered":"<div class=\"headline_area\">\n<h1 class=\"entry-title\">60 Ways to Advertise Your Business<\/h1>\n<\/div>\n<div class=\"format_text entry-content\">\n<h3>Cinema<\/h3>\n<p>1. Pre-movie Advertisements<a style=\"display:none;\" class=\"collapse-text\" id=\"te829385555\" href=\"javascript:expand('#te829385555')\">Click to expand!<\/a>\n<div class=\"te_div\" id=\"te829385555\"><script language=\"JavaScript\" type=\"text\/javascript\">expander_hide('#te829385555');<\/script>If you have a very large budget then why not consider putting your business before a big movie screening to get maximum exposure?<\/div><br \/>\n2. Product Placement in-movie<\/p>\n<pre><code>[wpex more=\"Read more\" less=\"Read less\"]If you have a very large budget 6 or 7 figures, then why not consider putting your business before a big movie screening to get maximum exposure?[\/wpex]<\/code><\/pre>\n<p>If you have a very large budget 6 or 7 figures, then why not consider putting your business before a big movie screening to get maximum exposure?<\/p>\n<h3>TV<\/h3>\n<p>3. 15\/30 second Television Advertisements<br \/>\n4. Infomercials<a style=\"display:none;\" class=\"collapse-text\" id=\"te1030110197\" href=\"javascript:expand('#te1030110197')\">Click to expand!<\/a>\n<div class=\"te_div\" id=\"te1030110197\"><script language=\"JavaScript\" type=\"text\/javascript\">expander_hide('#te1030110197');<\/script>An infomercial is a form of television commercial, which generally includes a phone number or website. Most often used as a form of direct response television (DRTV), long-form infomercials are typically 28:30 or 58:30 minutes in length.[1][2][3] Infomercials are also known as paid programming (or teleshopping in Europe). This phenomenon started in the United States, where infomercials were typically shown overnight (usually 2:00 a.m. to 6:00 a.m.), outside of peak prime time hours for commercial broadcasters. Some television stations chose to air infomercials as an alternative to the former practice of signing off. By 2009, most infomercial spending in the U.S. occurs during the early morning, daytime and evening hours. Stations in most countries around the world have instituted similar media structures. The infomercial industry is worth over $200 billion<\/div><br \/>\n5. TV Programme Sponsorship<a style=\"display:none;\" class=\"collapse-text\" id=\"te1821315795\" href=\"javascript:expand('#te1821315795')\">Click to expand!<\/a>\n<div class=\"te_div\" id=\"te1821315795\"><script language=\"JavaScript\" type=\"text\/javascript\">expander_hide('#te1821315795');<\/script>Broadcast sponsorship is a highly effective method for clients to communicate their message by association and alliance to a specific programme or collection of programmes. Brands benefit from the perceived values that the programme delivers and can inherit these through a successful partnership. More than anything though, good sponsorship can provide effective cut-through and targeted communication to specific viewing audiences.<\/div><br \/>\n6. Television Interviews<\/p>\n<h3>Newspaper<\/h3>\n<p>7. Regional Community Newspaper \u2013 freely distributed<br \/>\n8. Regional Daily Newspaper<br \/>\n9. National Daily Newspaper<\/p>\n<h3>Radio<\/h3>\n<p>10. 15\/30 second\u00a0Radio Advertisements<br \/>\n11. Radio Interviews<\/p>\n<h3>Outdoor<\/h3>\n<p>12. Billboards<br \/>\n13. Video Billboard<br \/>\n14. Bus shelters<br \/>\n15. Bus backs<br \/>\n16. Truck sides<br \/>\n17. Car signage<br \/>\n18. Outdoor signage on your building<br \/>\n19. Posters around town<br \/>\n20. Free standing displays in shopping malls<\/p>\n<h3>Mail<\/h3>\n<p>21. Addressed Mail<br \/>\n22. Un-addressed PO Box Mail Drop \u2013 Flyers\/Postcards<br \/>\n23 Un-addressed Residential Mail Drop \u2013 Flyers\/Postcards<\/p>\n<h3>Direct Marketing<\/h3>\n<p>24.\u00a0Cold calling\u00a0(in person, unannounced)<br \/>\n25. Telemarketing<\/p>\n<h3>Online<\/h3>\n<p>26. Text Ads (eg Google Adwords)<br \/>\n27. Display advertising (banner, skyscraper, video, applications\/software eg msn messenger)<br \/>\n28. Organic Search Engine Optimisation<br \/>\n29. Email Marketing \/ Newsletters<br \/>\n30. SPAM<br \/>\n31. Online Directories (eg YellowPages online, NZS.com, Finda.co.nz)<br \/>\n32. White papers \/ e-books<br \/>\n33. Blogging<br \/>\n34.\u00a0Social Networking\u00a0sites (eg\u00a0Facebook, Twitter)<br \/>\n35. Contribute to Special interest forums (eg Google Groups, Trademe.co.nz)<\/p>\n<h3>Magazines<\/h3>\n<p>36. Gossip style Magazines (eg Woman\u2019s Day)<br \/>\n37.\u00a0Industry Specific Magazines\u00a0(eg Needles and Pins weekly)<\/p>\n<h3>Printed Directories<\/h3>\n<p>37. YellowPages<br \/>\n38. Telecom Local Directory<\/p>\n<h3>Website<\/h3>\n<p>39. Your website<br \/>\n40. Campaign specific mini-websites<\/p>\n<h3>Sponsorship<\/h3>\n<p>41. At Sports venues (paint the field, billboards, signage around the field)<br \/>\n42. Sponsor Charities<\/p>\n<h3>Branded Objects<\/h3>\n<p>43. Branded Pens, Coffee cups, T-shirts, bags, clocks etc<\/p>\n<h3>Public Demonstrations<\/h3>\n<p>44. Set up in shopping malls (or in the supermarket)<\/p>\n<h3>Guerrilla Advertising \/ Alternative Advertising \/ Stealth Marketing<\/h3>\n<p>45. PR stunts<br \/>\n46. Word of mouth<br \/>\n47. Viral (video, email, postcards, CD\u2019s)<br \/>\n48. Legal graphitti<br \/>\n49. Chalk on the sidewalk<br \/>\n50.\u00a0Logos in the snow\/sand<br \/>\n51. Flyers under car windscreens<br \/>\n52. Video projection onto side of building<br \/>\n53. Night-time shop window video or laser light show<br \/>\n54. Sponsored humans<\/p>\n<h3>SMS text messaging<\/h3>\n<p>55.\u00a0SMS text messaging<\/p>\n<h3>Public Relations<\/h3>\n<p>56. Distribute press releases (for print &amp; online publication)<br \/>\n57. Or Contact Journalists\/Reporters directly with something newsworthy<\/p>\n<h3>Tradeshows &amp; Expos<\/h3>\n<p>58.\u00a0Exhibiting at Tradeshows and Expos<\/p>\n<h3>Seminars<\/h3>\n<p>59. Seminars<\/p>\n<h3>Models<\/h3>\n<p>60.\u00a0Using models for promotional purpose<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>60 Ways to Advertise Your Business Cinema 1. Pre-movie AdvertisementsClick to expand! If you have a very large budget then why not consider putting your business before a big movie screening to get maximum exposure? 2. Product Placement in-movie [wpex more=&#8221;Read more&#8221; less=&#8221;Read less&#8221;]If you have a very large budget&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-73","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.diante.com\/media\/index.php?rest_route=\/wp\/v2\/pages\/73","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.diante.com\/media\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.diante.com\/media\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.diante.com\/media\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.diante.com\/media\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=73"}],"version-history":[{"count":10,"href":"https:\/\/www.diante.com\/media\/index.php?rest_route=\/wp\/v2\/pages\/73\/revisions"}],"predecessor-version":[{"id":84,"href":"https:\/\/www.diante.com\/media\/index.php?rest_route=\/wp\/v2\/pages\/73\/revisions\/84"}],"up":[{"embeddable":true,"href":"https:\/\/www.diante.com\/media\/index.php?rest_route=\/wp\/v2\/pages\/2"}],"wp:attachment":[{"href":"https:\/\/www.diante.com\/media\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=73"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}